How Google have made us all bid higher on Adwords

Hats off to Google; they are an incredibly bright bunch over there. Adwords is perhaps the most intelligent ad platform ever built and Google keep on adding new dimensions to it which make it both more customisable and at the same time less accessible to the average small business owner and also slightly tougher to..

Does the Google Discounter Work?

I have been using Google Adwords for a number of years and one thing that I know for sure is that nothing is absolutely clear cut; advertisers are given enough data to understand 90% of what is going on and to persuade us (much of the time) to spend a bit more money. As we..