I think that we can all agree that the main reason search engine advertising can be so effective is its ability to satisfy customer intent i.e. that people can find what they are looking for through using the search engine. I always use this single mantra when building keyword lists for our clients. It not..
The initial furore over Pinterest finally seems to be simmering down a little, although they are still having to space out the memberships due to high demand. It is also still the fastest growing social network EVER. However, what use is it to the average small business? This post will take you through the basics..